About Us Emily Spratt About Us Emily Spratt

Our Personal Home Style Picks

There is no right or wrong when it comes to homes. Simply preferences. After touring hundreds of homes over the years (not to mention flipping through countless design magazines), the GW Real Estate team sat down to answer the tough questions: what do we love most when it comes to homes?

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Hooked on the Fisherman Aesthetic Trend

After initially gaining popularity in fashion, the Fisherman Aesthetic trend has taken the home world by storm. We get it. Who doesn’t want to live by the water? Described as “effortless cool” with a “laid back maritime attitude”, The Fisherman Aesthetic is all about creating a layered, lived-in look that is both casual and calming.

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Market Update Emily Spratt Market Update Emily Spratt

Our 2025 Real Estate Market Forecast

How is the market? This is hands down the number one question our team is asked as we are out and about in the community. And, while we don’t have a crystal ball, we do have more than 20 years of experience buying and selling real estate in Northeast Florida. We keep our finger on the pulse of both national and local trends and here is what we anticipate seeing here in the Jacksonville market in 2025…

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Design Trends You’ll See Everywhere in 2025

Seeing fresh design trends always energizes our team. We love seeing how clients, builders, and neighbors infuse personality in their homes and incorporate these emerging design elements. After diving into all of the design pros’ predictions for 2025, here is a roundup of our favorite design trends that will unfold throughout the year.

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A Guide to Every 2025 Color of the Year

Every year, color experts and paint brands alike forecast a signature color that embodies the essence of the new year. These tastemakers’ picks influence everything from fashion and pop culture to home design. So what’s in store for 2025?

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